What Is Copywritng? How Do You Get Into It?

 You're watching this video because you wanna know what exactly is copywriting and how do you get into it? Just like you,botanic hearth promo code at a time I had no idea what copywriting was.

I thought it has to do with intellectual property,kenney promo code like patent and trademark and all these things. I thought the word was copyright,running press promo code R-I-G-H-T. That means that you have the exclusive right to distribute or sell someone's else's work.astroai corporation promo code It could be a book. It could be music or an image, or things like that.hugs pet products promo So in my early years I was struggling financially, and just like most people,pdp promo code I had no idea what I needed to do, and I try a lot of different things. I tried to start this business and that business,unigear promo code and none of them really worked. And fortunately, after a few years of struggles,cowboy magic promo code I was able to find my first mentor, Alan, and Alan was kind enough and was willing to take me under his wings.zuru toys promo code And I remember he said this to me. He said, "Dan, I'm about to teach you a skill "that will transform your financial life forever.oak creek outdoor supply promo code "It is a skill that very few people "in the world understand and possess. "It is a special skill that, once you master it,american kennel club promo code "you will never have to worry about money again.

"You will have the power to generate income on-demand "or to launch or start or grow "any business that you desire,angry orange promo code" and I was so excited. And I said, "Well, what is this skill?" And he said, "It is the skill of copywriting.gillette promo code" I said, "What is copywriting. "I don't understand." He said, "Copywriting.osprey promo code "It is the ability to use the written words "to persuade someone to take an action." Now,kanu surf promo code that could be to respond to a message that you wrote. It could be to purchase your product.remington promo code It could be to click here or buy this or take this sort of action. And at first I didn't quite understand it, the power of it. So when I was working for him,hausbell promo code basically as an apprentice, I remember that we would send out these direct mail letters to offer products and services and programs to people,kong promo code with the right list, and we would send it out. And now these are people that we've never met and we've never talked to,simari promo code and we would send them these letters in direct mail back in the days, offering a product that would help them solve a problem.dream pairs promo code And we would send out thousands and thousands of these letters. And then a percentage of them would send back the letter, or sometimes with an order form. They would call in the office or they would reply and send us back a check or a money order. I was stunned. I was amazed. These are the people that I would never talk to, that we have never met them, and yet they're buying something from us.pedigree promo code So from that point on I was hooked. Right now I'm like this is so powerful.damprid promo code

So let me give you my definition, fast-forward today,blueberry pet promo code of copywriting. Now, after all these years, and I think I've refined the definition of copywriting, which I'm gonna share that with you in just a second.frito lay promo code And I think once you hear it, you'll be so excited and you'll love it. It will make you tingle. Here we go. Copywriting is closing in print. That's right.audio technica promo code Closing in print. It is the ability to persuade, influence, and engage. That's what copywriting is. It's not about writing.skog a kust promo code It is about closing. 'Cause if it is about writing, that's definitely not something that I could do 'cause I flunked English when I was in high school.goodn fun promo code So copywriting has a lot to do with closing and selling and has very little to do with writing, because if it has a lot to do with writing, I would not have been able to do it because I flunked English twice, twice, when I was in high school. So it's not about that.m audio promo code And if it has a lot to do with writing, or academic writing, then all the professors, all the teachers, all the English teachers, they would be successful copywriters. That's not the key.

So when Alan shared this with me, I was blown away. He asked me, "Sheharyar, do you know "that copywriters are among some "of the highest paid people in the world, "and yet most people don't even know "this profession exists?" And I said (grunts incredulously). He said, "That's the problem. "You don't even know. "You don't get it." He said, "Look around you, everywhere. "Look around you.neewer promo code" And I was puzzled 'cause I was young and naive. "Look everywhere." He said, "Every single letter that you get in the mail,vbg vbiger promo code "every TV that you watch, every single product "you buy in your life right now, "because a copywriter came up with the concept, "came up with the brand, wrote the message, "and that's what persuade you to buy everything around you. "The movie that you watch, the script, "the storytelling, the donation letter "that's asking you to donate money, "every single thing in your life, everywhere, it's copy.purina pro plan promo code "Do you see it? "Copy is everywhere. "It is a multi-trillion dollar industry, "and yet no one knows that this profession exists. "Everyone goes to school and they say "they wanna be an accountant. "'I want to be a lawyer. "'I want to be a doctor. "'I want to be an engineer.' "No one knows that this profession exists. "Do you understand? "Do you understand, Dan, how powerful this is?" And I was just stunned, blown away, when he said that to me. Lemme give you an example. Let's say that there's a company. They're selling a product online and they have a landing page.on stage stands promo code Now, in case you don't know what a landing page is, it's a page that makes an offer to sell the products. Let's say they're doing $100,000 a year in revenue with that particular product on this page, and let's say that page is converting at 1%, meaning that, for every 100 visitors that goes to the page, one person would buy.

So 1% conversion. And let's say, as a copywriter, you're able to look at the page and you make some tweaks,segmart promo code you change the headline, you change the offer, you change the guarantee, maybe the call to action,alesis promo code you tweak the page a bit, and now, instead of converting at 1%, this page is converting now at 2%. Now I want you to think about, comment below, what has just happened? What have you done as a copywriter? Here's what you've done. You've just double,soundhealth promo code you've just double the revenue for this company, from $100,000 to $200,000, without adding an extra dollar for marketing. Are they spending more money? No. Do they need more people seeing the page? No. Are you adding more things to the product, that it costs more, features? No.blue microphones promo code All you have done is changing a few words or how the offer or the message is being communicated to the marketplace. Do you see the power of this? That is the power of copywriting. The next question you might have is, "Well, Dan, this is amazing. "How do I become a copywriter?" You see, maybe you wanna become a copywriter because you know that how much income you could generate as a copywriter if you're good, that you have the ability to work from home or work from anywhere that you want,arm hammer promo code that you could work when you want, with whom you want, from anywhere that you want.yamaha promo code Maybe you know because, as a copywriter, it doesn't require you to have a degree, nor to have a lot of capital to start off with. You don't need that at all. Now, with copywriting, it's something that you need to have someone who knows what they're doing to transfer that skill to you. It is very, very difficult to just watch a video and say, "Oh, I'm gonna learn copywriting."

I always describe copywriting as a little bit like martial art. You could watch video, you can have an idea, or maybe you watch on YouTube a video and say, "Hey, this is how you do some of the moves," but how do you actually learn martial art? You gotta go to a school.chromacast promo code You gotta go to a dojo. You gotta have a shifu, an instructor, a sensei, to show you the techniques, and then you will practice the techniques and your shifu will give you feedback and help you correct the form and eventually you'll be able to perform the same move the same way. That's how it works in martial art. I believe learning copywriting, becoming a copywriter, is very much the same way. If becoming a copywriter is something that you are considering, I could shave you at least five to 10 years of learning curve. Click on the link below or in the description and get access to my on-demand training. There's no cost to you. Consider this is an introduction to what exactly is copywriting and what copywriters actually do,elixir promo code and eventually how do you become one yourself if you decide this is the path for you? So go ahead and click on the link right now.